Motion Design & Animation
Custom animation for fashion and beauty brands
I create bespoke animated illustrations for fashion and beauty brands.
This service is designed for luxury clients seeking dynamic visual storytelling that elevates brand communication, engages audiences, and differentiates campaigns in saturated markets, even in contexts where photography or static visuals dominate.
What this service addresses
Luxury brands face increasing challenges in capturing attention:
- Static visuals often fail to convey the brand’s personality or energy
- Social and digital platforms favor motion content for engagement
- Standard animation is often generic and lacks luxury refinement
Animation allows brands to tell stories, highlight products, and convey emotion in a way that resonates authentically with their audience.
What this service brings to your brand
This service brings:
- A distinctive, high-end visual language in motion
- Increased engagement across digital and social platforms
- Emotional connection through narrative and movement
- Differentiation from competitors relying on standard motion content
Well-executed animation transforms visuals into immersive brand experiences, leaving a lasting impression on your audience.
Collaboration process
Each animation project follows a structured workflow:
1- Brand briefing and identification of storytelling goals
2- Concept development and storyboard creation
3- Animation production, refinement, and alignment with brand identity
4- Final delivery in platform-ready formats, optimized for digital distribution
Usage rights and distribution scope are clearly defined before production.
Strategic integration within animation projects
Animation integrates naturally within:
- Digital advertising and social media campaigns
- Product launches or promotional content
- Brand activations and experiential marketing
- Fashion shows, lookbooks, or seasonal collection presentations
Animated illustrations provide flexible storytelling tools, complementing photography, video, or static illustration, while reinforcing brand identity.
Possible applications
Animations can be applied to:
- Social media posts, Instagram reels, TikTok, stories
- Digital advertising banners and motion graphics
- Product launch teasers or promotional videos
- Interactive campaigns for brand activations or events
- Fashion show projections or animated lookbooks
All animations are delivered in production-ready formats optimized for platform and display requirements.
Selected collaborations
FIDA Award – Multidisciplinary category (2022)
Recognition for innovative animation work within fashion and luxury projects, highlighting creativity, technical skill, and the ability to tell compelling visual stories.
Contact
To discuss a packaging project, you can get in touch here.
contact@ludivinejosephine.fr